#typography

Articles tagged «typography».

Design • 2026-06-09 13:23

Why Typography Remains Fashion Industry's Essential Branding Tool

Fashion has long been a realm of abundant creativity, yet beneath the glamour lies a powerful and often underestimated foundation: typography. The visual language used by luxury brands is not merely decorative; it is integral to their identity…...

Design • 2026-06-06 17:24

Six Common Font Pairing Mistakes Designers Must Avoid in Branding

When finalizing a brand identity—after the logo and color palette are established—a subtle issue may persist. This often stems from typography: two excellent typefaces can undermine the entire design if their relationship creates low-level visual…...